My PTA(final year project) Topic

       The topic that I would choose for my PTA is "Young customers’ perception and attitude towards fast food nowadays.” Young customers would like to adopt western styles of food consumption which includes burgers, pizzas and fried chicken as offered by McDonalds, KFC and Pizza Hut.

       So, I am going to conduct my PTA topic through survey research, postal questionnaire, observation, data collection, visual communication and others to get more information or data about whether fast food can affect young customers' eating habit. Besides that, I found that nowadays young people were getting fat and faced heart disease, diabetes, obesity and disorders which include dyslexia and attention deficit.

       Fast foods and junk foods are high in fat, sodium and sugar, which can lead to obesity and a range of attendant health problems. This type of consumption of western style fast food is also popular among students and office workers. There is obviously a relationship between the consumption of food and the state of obesity. Obesity is “the condition of someone who is overweight as a result of the accumulation of excess fat in the body.”

       On the other hand, I also decide to conduct research on the reasons customers more emphasize on fast food rather than healthy food. This is because most of the young customers assume that it is quick, easy to get to, inexpensive which mean that most of young customers afford to buy it. Therefore, some young customers do not know which foods are considered as healthy food.